Helping familes to find Uteglede: a state of mind, the feeling of utter joy and contentment in nature.

Image: MotherGoose Films

TYF Partnership

At TYF our mission is to deeply in love with nature that it changes the way that they live. When we were on the look out for a new brand of waterproof coats Skogstad's concept of Uteglede resonated strongly with us and their family emphasis was a great match for the fantastic families that come on adventures with TYF every year. In spring 2019 the first coats arrived in store and we haven't looked back. 


Helping families to find Uteglede: a state of mind, the feeling of utter joy and contentment in nature.


In 1937 in Innvik, a small town on the shores of Nordfjord in Norway, Halstein Skogstad created the company H. Skogstad Ltd to make textile products such as trousers and jackets. H. Skogstad Ltd also specialised in making clothing for local factories and companies. By the end of the 1970’s, Skogstad was in partnership with companies across Norway and employed 10-15 people in Innvik.

Anton Skogstad, Halstein’s son, took over as Manager in 1978. In 1981, Anton changed the registration of the company to Skogstad Sport A/S, and from that time began to produce their “Skogstad” branded products targeted at the sport and outdoor market. The products such as mountain jackets/anoraks and walking trousers began to be a big success in Norway and Skogstad produced upwards of 60,000 products a year throughout the 80’s. During this time, there were about 35 employees working for Skogstad on the shores of Nordfjord.

Sadly, in the early to mid-90’s, it became harder and harder to generate profits from Norwegian based production. It was therefore decided that by 1997, all production would be moved out of Norway. After a short period trying out production in Bulgaria, Skogstad created their own office and team in China. That is where production remains today.

Since the beginning, Skogstad has always had the highest possible focus on product development and innovation. Skogstad was the first supplier in the sport’s industry in Norway to development waterproof and windproof children’s products with taped seams. And because of this, Skogstad is considered one of the market leaders in the development quality outdoor clothing for kids.

Henning Skogstad took over as the Manager for Skogstad in Norway at the start of 2013. Anton is still involved in the company and Henning’s siblings, Ann Kristin and Frank, also work in the company. Skogstad Sport AS remains a 100% family-owned business.

Skogstad now proudly has 10 retail stores in Norway (with more in development), many fantastic retailers in the sport and fashion industry in Norway, the UK, Slovakia and more, and successful online stores covering the whole of Norway and the UK. And we're just getting started! Skogstad make clothes for the whole family and our products are known for their innovation, enjoyable design, high quality, and sensible price. Product, company development, and “the customer’s needs” are always in focus, and we promise to continue to deliver clothes for tomorrow’s outdoor experiences.

Core Values

Environmentally Conscious

At Skogstad we have a core focus on nature and the world around us. Our origins are in the mountains, fjords and glaciers of Norway, and we truly believe that the environment and ecosystems should be treated with the same consideration and respect as the people that inhabit them.From the fjords and mountains of Norway to the coastlines and rolling hills of the UK we have plenty of beautiful nature around us. We’re committed to achieving environmentally friendly and sustainable changes to our clothing production and processes.

Most of our packaging is produced from recyclable card, and all paper and card used in our offices and during production is recycled.We are working on solutions to remove any remaining plastic used during transport or packaging, and are committed to achieving this in the future.

PFC Free

We work to minimise the use of harmful chemicals in the production of our clothing. Our technical and waterproof jackets are 100% free from fluorocarbons (PFOS and PFOA) which are very harmful to the environment.A 2015 Environment Directorate test showed that Skogstad’s products contained very low levels of chemicals - much lower than the industry standard.Our Lesja and Vadso children’s technical jackets won Best in Test in 2018 for being free from harmful chemicals in addition to their consistent and high waterproofing level.

Nordic Swan

We’ve been working very hard in the past few years to ensure the quality and sustainability of our microfleece products and we’re very happy that since Autumn Winter 2018 all of our microfleece products carry the Nordic Swan Ecolabel, the world’s first ecolablled polyester product and the most sustainable fleece ever made.The Nordic Swan Ecolabel stands for reduced greenhouse gas emissions, sustainable use of resources and a non-toxic everyday life.

 - Have strict control of chemicals used 

 - Do not leak microplastics when washed 

 - Are high qualityHave reduced shrinkage and durable colours 

 - Are produced under fair and ethical working conditions 

 - Have had all aspects of the production process and life cycle of the product assessed and approved by Nordic Swan Ecolabel


Starting in Autum/Winter 2019 all of our down products will use recycled down from Re:Down®.In their own words:“We recycle down and feathers extracted from post consumer goods so that they can be re-used as filling material in apparel, sleeping bags or bedding products. Broken feathers and down fibers are up-cycled into a very efficient organic fertilizer. and feathers extracted from post. Re:Down® collects old products before they end up in the landfill and regenerates down and feathers.”